Segmentation Analytics with SAS Viya: An Approach to Clustering and Visualization-P2P
Better understand your customers using segmentation analytics in SAS Viya!
Segmentation Analytics with SAS Viya: An Approach to Clustering and Visualization demonstrates the use of clustering and machine learning methods for the purpose of segmenting customer or client data into useful categories for marketing, market research, next best offers by segment, and more. This book highlights the latest and greatest methods available that show the power of SAS Viya while solving typical industry issues. Packed with real-world examples, this book provides readers with practical methods of using SAS Visual Data Mining and Machine Learning (VDMML), SAS Model Studio, SAS Visual Statistics, SAS Visual Analytics, and coding in SAS Studio for segmentation model development and analysis.

Segmentation Analytics with SAS Viya: An Approach to Clustering and Visualization-P2P
English | July 14th, 2021 | ISBN: 1951684052 | 136 pages | True EPUB | 20.85 MB
NITROFLARE – RAPIDGATOR – NTi

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Segmentation_Analytics_with_SAS_Viya_-_Randall_S._Collica.epub
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