MySpace introduces video protection
Myspace has launched a new service that it hopes will cut back on copyrighted videos posted on the site. The new initiative, titled Take Down Stay Down, will allow copyright holders to work with Myspace to help identify their videos automatically. The technology focuses on videos that have already been posted and removed for copyright infringement. After a video gets taken down, Myspace will add it to a database that will detect anyone else who attempts to post the same clip.
“We have created this new feature to solve a problem that has long frustrated copyright holders and presented technical challenges to service providers – how to prevent copyrighted content from being re-posted by the same or a different user after it has been taken down by the copyright owner,” said Michael Angus, general counsel for Fox Interactive Media, the News Corp group that oversees Myspace. The three-pronged program makes it easier for copyright owners to request clip removals, offers a video filtering service that detects videos that have already been removed, and the same sort of technology for copyrighted music someone uses in a clip. It’s little hard to imagine how can such a thing work, because there are literally hundreds of clips even for the same event / performance. One can always change one byte to fool this protection – but yeah, that isn’t something an average user of MySpace would like to do in order to upload one videoclip…

Comments(8)
lol, myspace got scared that what happened to google/youtube might happen to them.
The Illuminati strikes again. Fuck Rupert Murdoch and MySpace!
i dont care, cause i dont use this website
Would myspace emos know what a byte is?
I don’t understand this rabid protection of copyright.
I could understand if it was full res videos that are taking away from DVD sales or TV ad revenue, but these are grainy low res clips that people are using to show what stuff they like.
If anything these sites offer free advertising for the shows/movies that are featured.
I agree with zleet.
Also, how would this even work? If someone put a video up that they downloaded off bittorrent, I doubt that if the same video was from a different source like a screencap, that this would be effective. And aren’t there millions of profiles? I don’t see at all how this will work.
the thing is is that if nobody is watching the show on tv and just catching it on youtube or myspace then companies would cancel shows because it isnt bringing in money
for example if a show usually get about 6 million viewers and all of a sudden people put full episodes on there meaning more people could miss the show and still be able to watch it their views would go down to a level than would be considered flop
D.A.R.K. = idiot (stop copying and pasting the same argument)
As far as the repost protection, there is development for a system that uses image pattern recognition to flag frames in clips and then rescan the any new postings to make sure there are no consistent frames. This works on cartoons and most time on movies, even if you resize them, or crop them. It’s slow for now, but I would not be surprised that they would at least scan for logos of TV stations and then flag clips for a full frame scan. I do not know if that’s what MySpace is using, but technology is there. Just like a way fancier OCR. So, probably filtering out TV station logos is a good idea if you are a youtube or myspace poster.
Even if they do byte patterns for now, you would probably still have to recode, depending on how good their system is.