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How to Make a Blog Post Printable

Printables are a new trendy way to promote your blog in 2020. They can help increase the number of newsletter subscribers, improve branding when shared with others, and even become a tangible commercial asset.

Are you wondering what a printable is? It is a downloadable file that comes in different forms and designs (step-by-step guides, checklists, planners, worksheets, calendars, schedules, etc.). This makes creating them a real treat.

Let’s see, step by step, how to make printables to boost your blog’s marketing efforts.

 

Step 1: Research & Draft Content for Blog Printables

It always starts with initial research and preparation. Ask yourself, for whom are you creating your printables? What idea do you want to convey? Why will your audience find it valuable?

Based on these primary questions, start with defining the key sections of your printable. Then, as soon as the “skeleton” is ready, continue adding more details.

Let’s assume you have a fashion blog and you want to make a checklist for this fall’s trends. Once you have done the initial research, try to write down the key points and structure them in one coherent flow of ideas. Perhaps there is some common theme that unites all of them. Keep your ideas simple and precise, and try to organize them in a smooth sequence.

 

Step 2: Decide on the Visuals for Blog Printables

The success of your blog post printable depends on two factors: the value and the appealing look. Probably, design plays a more important role in persuading your visitors to acquire your printable. Therefore, make sure that it is as good as the valuable text core you wrap into it!

Here are some tips that will help you prepare your visuals:

  • Keep the color scheme simple. Two or three colors are often enough. They can also be different shades of the same color, if you want to make it look smooth and integrated. Alternatively, you can use contrasting color pairs such as red and turquoise or green and violet for a catchy look.

  • Create structure. By adding elements such as lines, arrows, zigzags and alike, you can really guide your visitors’ attention from point A to point B. Combined with fonts, color accents, or shapes, this will make sure that your blog printables deliver your ideas both in terms of content and visual impression.

  • Do not overwhelm. People skim through hundreds of pages daily. Their eyes get tired and need some rest. If you leave some blank spaces and balance your design elements, your readers will have a light and pleasant feeling while reading your printable.

 

Step 3: Beware of Tech Specs for Blog Printables

The ultimate goal of your blog printables is to be printed. Unlike PC or smartphone screens, which may show a clear picture with a 72 DPI resolution, printed materials have a higher DPI concentration. The most common one is 300 DPI. This means that, unless your images meet these requirements, they will appear blurred or pixelated once printed.

The same is true for small fonts or other elements that may not be readable. How can you be sure that everything is shown properly? Print a test printable and check it out yourself!

 

Step 4: Brand Your Blog Printables

Once again, people consume lots of information daily, and thus forget most of it. You may be successful in attracting people to your blog and convincing them to get your printables. However, if you do not brand them, it can be a one-time success. Even if your blog visitors really admire it, they may forget where they got it from when asked by a friend.

Make sure you include the following branding elements to make your blog printables recognizable:

  • Logo

  • Blog name and URL

  • On-brand fonts and/or colors

 

Step 5: Use Software for Blog Printables

To create your printable, you may use Canva, PicMonkey, Apple Pages, Adobe Photoshop, Microsoft PowerPoint, Google Docs, or any other application.

Once your printable is saved as a pdf, you can edit printable PDF with an editor such as Lumin PDF. With its help, you can update:

  • Text

  • Branding elements (logo, fonts, colors, etc.)

  • Interactive elements (buttons, fillable fields, etc.)

The best part about using Lumin PDF is that all your pdf files are stored online and can be edited even from your cell phone. You can also invite other users to work on your blog printables together. Just show them how to make the pdf printable from phone.

No more need to ask yourself “How do I print my WordPress blog?” or “How to speed up my free printable download pdf on my blog?”

 

Conclusion

As we have seen, creating a blog post printable is a rather simple process, typically requiring initial research, design, and some software tools. Make sure you tap into this trendy blog promotion tool this year!

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