Design Crazy by Max Chafkin-P2P
Apple Inc. is one of the most successful and influential companies of our time, the transformational innovator that made computers not just personal but beautiful everyday objects. Technology met design, and our culture was altered forever.
And yet very little is known about life inside Apple. The company is pathologically secretive even with its own designers about how it comes up with its groundbreaking products: iMac, iPod, iPhone, iPad, and the next “insanely great” thing on the horizon. Here, for the first time, the men and women who worked for and alongside Steve Jobs share their remarkable, nearly forty-year-old story. How Apple survived nearly catastrophic failure early on. How Jobs and his team came to understand and execute design like no one else. And how their philosophy ultimately changed the world.

Design Crazy by Max Chafkin-P2P
English | 100 pages | ePUB | 1.2 MB
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