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Author Archive: Fisherman

Packt Comprehensive Ruby Programming-XQZT

XQZT team has released the new tutorial “Comprehensive Ruby Programming” from Packt. Enjoy! ;)

Coding has become one of the most critical skills you can have for furthering your career. Whether you are an experienced developer who wants to learn a new language or you are new to programming, this course can be your comprehensive Ruby coding guide. Starting with the foundational principles such as syntax and scaling up to advanced topics like metaprogramming and big data analysis, I wanted to create a curriculum that will give you all of the tools you need to be a professional Ruby developer. A few of the key topics that you will learn in this course are: – object-oriented programming, built in Ruby methods, core programming skills, custom algorithm development, big data analysis, metaprogramming, using Ruby Gem libraries, Regular Expressions Ruby programming best practices, an introduction to the Ruby on Rails and Sinatra web frameworks, building 10 Ruby programs that solve complex Project Euler mathematical equations and much more!

Packt Comprehensive Ruby Programming-XQZT
Duration: 10 hours and 12 minutes | English | 1.9 GB
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Wiley – Mergers And Acquisitions Basics 2017 2nd Ed-BitBook

Mergers and Acquisitions Basics provides complete guidance on the M&A process, with in-depth analysis, expert insight, and practical tools for success. This new second edition has been updated to reflect the current M&A landscape, giving busy executives the ideal resource for navigating each step in the process. Veteran executives relate guidelines, lessons learned, and mistakes to avoid as they explain how M&As work, identify the major players, and describe the roles involved in a successful transaction. Both buyer and seller must consider a broad range of factors, and this essential guide provides checklists, forms, sample reports, and presentations to help you avoid surprises and ensure your organization’s full preparation for the deal. Equity investments, valuation, negotiation, integration, legal aspects, and more are explained in detail to provide a foundational primer for anyone seeking to clarify their role in the process.

Mergers and acquisitions are becoming ever more critical to the growth of large and mid-sized companies. This book balances depth and breadth to provide a one-stop guide to maximizing the financial and operational value of the deal.

  • Identify key drivers of purchase or sale
  • Understand major roles, processes, and practices
  • Avoid valuation detractors and negotiate effectively
  • Overcome common challenges to successful integration

Effective M&As are highly strategic, solidly structured, and beneficial on both sides. It’s a complex process with many variables, many roles, and many potential pitfalls, but navigating the deal successfully can mean the difference between growth and stagnation. Mergers and Acquisitions Basics is the comprehensive resource every executive needs to understand the ins-and-outs of strategic transactions.

Wiley – Mergers And Acquisitions Basics 2017 2nd Ed-BitBook
April 17, 2017| English | ISBN: 9781119273479 | 360 pages | ePUB | 1.8 MB
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Wiley – Marketing For Dummies 2017 5th Ed-BitBook

Written with the marketer’s best interests in mind, this friendly, down-to-earth guide shows you how to use proven digital marketing strategies and tactics to expand the reach of your brand, increase audience engagement, and acquire and monetize customers. From current best practices in SEO and SEM to the latest ways to effectively use content marketing and influencer marketing—and everything in between—Digital Marketing For Dummies helps you get the most out of all your digital marketing efforts.

What worked in digital marketing just a few years ago is quickly losing relevance as electronic platforms—and the people who use them—continue to evolve. So how do you keep afloat in this fast-paced and ultra-competitive environment? Don’t sweat it! Digital Marketing For Dummies takes the guesswork out of marketing in the digital age, offering the latest tips and techniques for utilizing technology to get your product or services out to the masses. Whether you’re looking to craft a killer campaign from scratch or just want to beef up your social media presence, you’ll find everything you need to meet your business goals—and boost your bottom line.

  • Develop an individually tailored digital marketing campaign
  • Offer an effective lead magnet to convert visitors
  • Keep your audience invested in your brand, products, and services
  • Create a return path with frequent and strategic communication with your customers

If you’re ready to benefit from the latest and greatest digital marketing has to offer, this no-nonsense guide sets you up for success.

Wiley – Marketing For Dummies 2017 5th Ed-BitBook
2017 | English | ISBN: 978-1119235590 | 360 pages | ePUB | 2.5 MB
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Wiley – Leadership Theory 2017-BitBook

Leadership Theory is designed specifically for use in undergraduate or graduate classrooms providing a comprehensive overview of essential theories informing the leadership studies knowledgebase. The text infuses critical perspectives in a developmental manner that guides readers through increasingly complex ways in which theory can be deconstructed and reconstructed to enhance practice and advance social justice.  The book uses compelling examples, critically reflective questions, and multiple approaches to concept illustration to cultivate readers’ abilities to engage as critical learners. At the heart of this are powerful counter-narratives offering a range of insights on the challenges and rewards of leadership. Narratives represent accomplished leaders from across a broad range of fields including Eboo Patel, Mary Morten, Felice Gorordo, and more. The facilitator’s guide and instructor’s website supplement this with case studies, sample syllabi, structured dialogues, and learning activities tied to each chapter.

Leadership texts tend to limit application of theory to a singular disciplinary context, omit important ways in which research evolves the understanding of theory, and/or lack critical evaluation of theories which diminishes the ability to translate theory to practice. This book provides a much-needed solution to these issues.

  • Learn the nature, origin, and evolution of specific theories
  • Understand and apply leadership theories using critical perspectives
  • Consider the influences of ethics and justice, social location, and globalization

Wiley – Leadership Theory 2017-BitBook
April 2017 | English | ISBN: 9781118864159 | 416 pages | ePUB | 4.2 MB
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Wiley – A Guide To The Human Resource Body Of Knowledge 2017-BitBook

A Guide to the HR Body of Knowledge (HRBoK) from HR Certification Institute (HRCI®) is an essential reference book for HR professionals and a must-have guide for those who wish to further their expertise and career in the HR field. This book will help HR professionals align their organizations with essential practices while also covering the Core Knowledge Requirements for all exams administered by HRCI. Filled with authoritative insights into the six areas of HR functional expertise: Business Management and Strategy; Workforce Planning and Employment; Human Resource Development; Compensation and Benefits; Employee and Labor Relations; and Risk Management, this volume also covers information on exam eligibility, and prep tips.

Contributions from dozens of HR subject matter experts cover the skills, knowledge, and methods that define the profession’s best practices. Whether used as a desk reference, or as a self-assessment, this book allows you to:

  • Assess your skill set and your organization’s practices against the HRCI standard
  • Get the latest information on strategies HR professionals can use to help their organizations and their profession
  • Gain insight into the body of knowledge that forms the basis for all HRCI certification exams

Wiley – A Guide To The Human Resource Body Of Knowledge 2017-BitBook
July 2017 | English | ISBN: 9781119374886 | 624 pages | ePUB | 8.2 MB
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Wetfeet – Killer Cover Letters And Resumes 2014 4th Ed-BitBook

Your objective: Stand out from the pack. Want to know how? Get this guide and read the latest wisdom from recruiters and hiring managers to get your resume noticed

Wetfeet – Killer Cover Letters And Resumes 2014 4th Ed-BitBook
English | ISBN: 9781582077406 | 86 pages | ePUB | 2.8 MB
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Wiley – Product Management For Dummies 2017-BitBook

Your onestop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, its now considered the fourth most important title in corporate America yet only a tiny fraction of product managers have been trained for this vital position. If youre one of the hundreds of thousands of people who hold this essential job or simply aspire to break into a new role Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is and isnt to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plainEnglish explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more. Create a winning strategy for your product Gather and analyze customer and market feedback Prioritize and convey requirements to engineering teams effectively Maximize revenues and profitability Product managers are responsible for so much more than meets the eye and this friendly, authoritative guide lifts the curtain on what it takes to succeed.

Wiley – Product Management For Dummies 2017-BitBook
March 2017 | English | ISBN: 9781119264033 | 384 pages | ePUB | 6.2 MB
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